Soft Serve, but spring. Dreamy colors, feel good fits, and outfits you’ll keep reaching for all season long.

20% OFF!
Woman in a pink floral dress standing in front of an ice cream cone display.
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Juliana Dress

$ 128
$ 168 $ 128
Rose Trance
20% OFF!
A young girl wears the Ivy City Co Mini Juliana Dress in Rose Trance, a pink floral dress with ruffled sleeves and a matching bow, standing hand-in-hand with an adult in coordinating outfits against a pink floral background.
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Mini Juliana Dress

$ 62
$ 78 $ 62
Rose Trance
20% OFF!
The Baby Juliana Romper in Rose Trance by Ivy City Co features a soft, ruffled pink floral print with green leaves, flutter sleeves, and an elastic waist—adorable for baby and perfect for a mommy and me look.
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Baby Juliana Romper

$ 30
$ 38 $ 30
Rose Trance
20% OFF!
A woman models the Ivy City Co Hattie Dress in Embroidered Spring Floral, featuring ruffled cap sleeves and a maternity-friendly fit, styled with beige flats against a neutral background.
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Hattie Dress

$ 118
$ 148 $ 118
Embroidered Spring Floral
A woman and a young girl, both wearing Ivy City Co's Ash Sweatshorts in Pink Ombre, kneel and hug in front of a pastel wall decorated with ice cream cones and sundaes, creating a playful maternity-friendly scene.

Soft Serve Spring

A new season, softly served.
Soft Serve Spring is inspired by gentle colors, warmer days, and pieces that feel as good as they look.

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Winnie Dress in Bright White Wispy Wildflower
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Winnie Dress

$ 188
$ 188 $ 188
Bright White Wispy Wildflower
Mini Winnie Dress in Bright White Wispy Wildflower
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Mini Winnie Dress

$ 88
$ 88 $ 88
Bright White Wispy Wildflower
A woman stands in a sunlit field wearing the Ivy City Co Amber Dress in Sage Gingham, featuring short sleeves, a collar, and a pleated cotton midi skirt. Grass and trees fill the background as her face is partially out of frame.
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Amber Dress

$ 148
$ 148 $ 148
Sage Gingham
A young girl wears the Ivy City Co Mini Amber Dress in Sage Gingham, smiling as she gently holds out her pleated skirt while standing on grass with trees and sunlight in the background.
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Mini Amber Dress

$ 68
$ 68 $ 68
Sage Gingham