welcome to ivy city
Celebrating feminity as a practiced art.
about us
Founded by three women navigating the early days of motherhood, Ivy City was born from a sewing machine, a shared dream, and a quiet rebellion against the idea that moms have to lose themselves to be good mothers. What started at kitchen tables and nap times has grown into a brand—and a movement—rooted in love, resilience, and the belief that dressing up can still feel magical.
today, ivy city is more than a clothing brand.
it’s a place. A philosophy. an invitation.
our mantra
We believe in a world where caregiving is aspirational, not apologetic.
Where caregiving is a kind of power. Where elegance and family coexist.
Where getting dressed can feel like a celebration—not a compromise.
Here, kids are part of the story, not a distraction from it. Their presence brings joy, grounding,
and meaning. And your presence *as a mother, a woman, a dreamer* is never an afterthought.