welcome to ivy city

“Ivy” represents you. The individual. Beautiful as you are, and ever-growing. Ivy is timeless and feminine.

“City” represents us. The community we’ve built around that spirit.
Together, “Ivy City” is where individuality meets togetherness, a celebration of women, girls & mothers growing beautifully on their own and even better, side by side.

about us

Founded by three women navigating the early days of motherhood, Ivy City was born from a sewing machine, a shared dream, and a quiet rebellion against the idea that moms have to lose themselves to be good mothers. What started at kitchen tables and nap times has grown into a brand—and a movement—rooted in love, resilience, and the belief that dressing up can still feel magical.

At Our Core

Mom & Me Matching

Size Inclusivity

Events and holidays

Exclusive designs and prints

High Quality

Tasteful Coverage and feminity